‘Minions: Rise Of Gru’ Record $128M Independence Day Opening Fueled By $285M+ Promo Campaign, Biggest Ever For Franchise – Sunday AM Box Office

SUNDAY AM: As Illumination/Universal’s Minions: The Rise of Gru clinches an Independence Day 4-day opening record of $127.9M, the movie’s success this weekend should come as a reminder to many executives, both motion picture and streaming, as well as Wall Street, about the power of the … Read entire story.

Source: Deadline