Viaplay Strikes Mega Banijay Scripted Deal On Eve Of U.S. Launch Ahead of its U.S. launch, NENT-owned Scandi streamer Viaplay has struck a mega deal with Banijay Rights for 250 hours worth of premium scripted Nordic content. Viaplay subs in the U.S. will have access to the … Read entire story.
Source: Deadline