Viewers Won’t Adopt Existing Series If They Can’t Easily Access All Past Episodes, NBC Research Chief Says – TCA

Nearly half of viewers say they wait until they’ve heard good things about a show before they will start watching it, said Alan Wurtzel, NBC’s President of Research and Media Development, today at TCA. “It’s one of these things where, like, ‘Don’t waste my time on … Read entire story.

Source: Deadline