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    Categories: Hollywood party

The Billion-Dollar Gamble: Behind TNT’s Plan To Reduce Ad Load In Drama Series

After attempting to shake up the broadcast model by trying to bypass pilot season, Kevin Reilly is looking to do the same on the cable side with his announcement yesterday that TNT plans to cut the ad load on three new 2016 drama series by 50%, or 8-9 minutes. I sat down … Read entire story.

Source: Deadline

NELLIE ANDREEVA :